Branding the Accursed Cultour itinerary
The cultural itinerary has been identified under the brand of "Accursed Cultour".
The itinerary being a TOUR of CULTURE includes these 2 words in a merged form as well as the nickname of the region, which is an already established and very successful brand.
The team has designing and publishing the logo in different formats. On the other hand, branding this unique image focused on materials proposed to be used to communicate the brand and increase the visibility.